Independent software company
We build intelligent software that automates complex work and makes new capabilities possible.
01 / Our focus
We are developing products where complex information, human judgement, and real-world outcomes meet.
Clarity in complex matters.
Legal work brings together large volumes of information, long timelines, and consequential decisions. We are developing software to help people understand and manage that complexity.
A deeper view of performance.
Sport demands decisions where performance, strategy, and changing conditions meet. We are developing software to explore these relationships and support better understanding.
Our products are in development. We will share more as they take shape.
02 / Our approach
Start with a specific problem. Build software around the people, information, and constraints that make it difficult.
Bring careful design, practical judgement, and attention to reliability to every stage of development.
Make complicated work easier to understand. Useful software should give people a clearer view of what matters.
03 / About Ashen Labs
Ashen Labs was founded by Aswin Natarajan, whose engineering experience spans Amazon, Mercedes-AMG Petronas Formula One Team, and Deliveroo.
That background brings together large-scale software, real-time data, machine learning, and high-performance engineering. Today, our focus is on building software products for law and sport.
Founder's previous experience
04 / Get in touch
For product enquiries and potential collaborations, we would like to hear from you.